Sustainability communication: a move towards real rethinking and action.
The fact is: Sustainability has arrived in the business world. Companies are thus faced with new tasks and responsibilities that affect not only their products and services, but the entire organization.
“Do good and talk about it”. This is a general guiding principle for marketing.
However, when it comes to sustainability, much more is required than just an environmental or climate banner on the website: anyone who wants to combine economic success with the responsible use of resources, the environment and nature should demonstrate an honest, long-term commitment – because not only customers, but also young and future employees are attaching increasing importance to this. And from 2025, the legislator will even require this in the form of sustainability reports.
Sustainability required by law? What’s in store for you.
The time has come in 2025: the obligation to prepare sustainability reports comes into force. Initially for the majority of corporations, but also for smaller companies, probably from 2027. Due to the EU’s Corporate Sustainability Reporting Directive (CSRD), only the “big” players are initially obliged to report. However, any SME that is part of a supply chain can also be asked to prepare acarbon footprint and pass it on to the respective group.
Our tip: Prepare yourself well and start working towards sustainability now!
Why Kaeding Anderson as a partner and companion?
Sustainability and climate protection are therefore more than just exciting trends. At Kaeding Anderson, we have been dealing with our own products and processes relating to energy and water consumption, consumption and disposal, nutrition and mobility for many years. We have developed a sustainability code, are aware of our carbon footprint and are active in several climate initiatives.
We are constantly continuing our education, taking part in workshops and conferences and have now built up an extensive network in the field. We are and remain “up to date” when it comes to sustainability!
The world is changed by your example, not by your opinion.
Paulo Coelho
Thanks to all our experience and successes, we know exactly how difficult it can be to get to grips with this complex topic – which options for action are sensible, important and feasible for your company? Take advantage of our know-how for the development, implementation and communication of your ESG (environmental, social and governance) concepts. We are here for you!
Experience sustainability: authentic, effective, contagious
As a process facilitator and professional for sustainability marketing, we are happy to assist you with our range of services. On request from the outset, with individual services or as a complete package – please contact us for an initial consultation!
- Inventory and strategy
- CO2 balancing, reduction concepts, offsetting
- ESG reporting obligation under CSRD: materiality analysis and reporting tools
- “All-in” communication package from a professional: sustainability report, communication strategy and more
Network and cooperation partners
We have participated in the Ecoprofit certification, completion/certificate in April 2022.
We have been a member of the German Sustainable Business Association since January 2022.
Networking with B.A.U.M. Consult GmbH through joint projects.
Knowledge transfer and exchange together with many other companies from OWL.
Our partner for software and know-how in the field of greenhouse gas balances.
Data collection and monitoring: Implementing CSRD reporting obligations with software support.
Our sustainability report
For more than 10 years, we have been consistently implementing measures to achieve greater sustainability, step by step.