Sustainability communication illustration

Sustainability communication: a move towards real rethinking and action.

The fact is: Sustainability has arrived in the business world. Companies are thus faced with new tasks and responsibilities that affect not only their products and services, but the entire organization.

“Do good and talk about it”. This is a general guiding principle for marketing.
However, sustainability requires much more than just an environmental or climate banner on the website: anyone who wants to combine economic success with the responsible use of resources, the environment and nature should show an honest, long-term commitment – because not only customers, but also young and future employees are placing more and more value on this. And with the CSRD, the legislator is even demanding this in the form of sustainability reports for large companies.

Due to the EU’s Corporate Sustainability Reporting Directive (CSRD), only the “big” players are initially obliged to prepare sustainability reports.

However, any SME that is part of a supply chain can also be asked to prepare acarbon footprint and pass it on to the respective group. The companies subject to CSRD will therefore “ask” their suppliers to provide data.

Our tip: Prepare yourself well and start working towards sustainability now!

Sustainability Process support Illustration

Why Kaeding Anderson as a partner and companion?

Sustainability and climate protection are therefore more than just exciting trends. At Kaeding Anderson, we have been dealing with our own products and processes relating to energy and water consumption, consumption and disposal, nutrition and mobility for many years. We have developed a sustainability code, are aware of our carbon footprint and are active in several climate initiatives.
We are constantly educating ourselves, taking part in workshops and conferences and have now built up an extensive network in this area. We are and remain “up to date” when it comes to sustainability!

The world is changed by your example, not by your opinion.

Paulo Coelho

Thanks to all our experience and successes, we know exactly how difficult it can be to get to grips with this complex topic – which options for action are sensible, important and feasible for your company? Take advantage of our know-how for the development, implementation and communication of your ESG (environmental, social and governance) concepts. We are here for you!

Unverbindliches Beratungsgespräch? Gerne!

Experience sustainability: authentic, effective, contagious

As a process facilitator and professional for sustainability marketing, we are happy to assist you with our range of services. On request from the outset, with individual services or as a complete package – please contact us for an initial consultation!

  • Inventory and strategy
  • CO2 balancing, reduction concepts, offsetting
  • European Sustainability Reporting Standards (ESRS) and VSME
  • “All-in” communication package from a professional: sustainability report, communication strategy and more

Overview: Sustainability communication

Sustainability communication

As honest and genuine as your product. The fact is: Sustainability has arrived in the business world.

References

Sustainability communication: References and examples Projects that have a lasting effect. On this page, we would like to present a few selected …

Inventory and strategy

From the status quo with strategy to the goal: how and where do you start when developing a sustainability strategy?

CO2 balancing

Your company’s carbon footprint is the ideal starting point for more climate protection and convincing sustainability communication.

ESG reporting in accordance with the VSME standard

EU-wide recognized standard based on the European Sustainability Reporting Standards (ESRS).

Sustainability reports

It’s all about the communication strategy for your climate commitment, which we will be happy to support you in developing and implementing.

Network and cooperation partners

ÖKOPROFIT

We have participated in the Ecoprofit certification, completion/certificate in April 2022.

German Sustainable Business Association

We have been a member of the German Sustainable Business Association since January 2022.

Networking with B.A.U.M. Consult GmbH through joint projects.

IHK Klimainitiative 2030

Knowledge transfer and exchange together with many other companies from OWL.

Our partner for software and know-how in the field of greenhouse gas balances.

Data collection and monitoring: Implementing CSRD reporting obligations with software support.


Our sustainability report

For more than 10 years, we have been consistently implementing measures to achieve greater sustainability, step by step.

Kaeding Anderson: nachhaltige Werbeagentur

Sustainability?! We do. For a long time. With fun, curiosity and learning effect. Highly recommended! Sustainability Report Kaeding Anderson GmbH.

learn more


Our references

Sustainability communication: References and examples Projects that have a lasting effect. On this page, we would like to present a few selected …

learn more


Ein Beitrag von Tobias Heinze

Geschäftsführung

Mitgründer von Kaeding Anderson. Auch persönlich in Sachen Nachhaltigkeit engagiert. Mehr dazu auf seinem Nachhaltigkeits-Blog: tinyfootprint.de.