Our employee Aileen Tempelmeier has successfully passed the certification for “Google Ads Video Advertising“. With this we add the increasingly important area of video advertising to our certification as a Google partner agency for search engine advertising 🙂
Video ads reach potential customers when they view or search for content on YouTube or on video partners in the display network. The budget used can be optimized very efficiently to achieve various goals. So you only pay if the video ads work.
Meanwhile, many medium-sized brands also advertise on YouTube, by far the most popular video platform in the world. Every month, more than two billion users worldwide are on the platform. YouTube thus scores with its enormous reach and also offers powerful targeting functions (targeting of target group and/or content), which makes this platform valuable for the entire customer journey.